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SOUTH ST. BURGER CO.’S “SPECIAL PLACE FOR COWS” MESSAGING USES HUMOUR TO BATTLE “BURGER GOLIATHS”. TORONTO, September, 7, 2005 – ‘David’ is charging towards the burger ‘Goliaths’ as the South St. Burger Co.’s inaugural marketing campaign humorously announces ‘over 99 billion not yet served’. The campaign uses radio, community newspapers, newspaper inserts, postcards and public…
HERE’S THE BEEF: NEW YORK FRIES LAUNCHES SOUTH ST. BURGER Co. IN TORONTO TORONTO – August 31/05…. New York Fries is expanding again with today’s opening of the first South St. Burger Co. in Toronto. Specializing in fresh, 100% pure beef burgers; this quick service restaurant will serve premium food in a contemporary, New York…
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